ATARI AND MICROSOFT HTML5 ARCADE CLASSICS LEAPFROG IOS/ANDROID WALLED GARDENS AND INSPIRE A NEW GENERATION OF GAMES DEVELOPERS

HTML5 THERE.S NO APP FOR THAT ...JUST PLAY IN YOUR BROWSER on your iPAd now!!!!

Microsoft and Atari have teamed up to provide HTML5 powered versions of arcade classics bypassing app stores altogether. Yay verily it is cool to replay these games ( with too many colours for my liking) but the real magic and method behind this action is no just to plug IE10 and HTML5 , the real genius is to inspire and enable a new generation of games developers...

And as for Flash dying for some reason the site still requests Flash on my Nexus 7 and testing on rhe html5 loving iPad lets you play with 20 second ads. I could not get sound to work using Safari on the new iPad but the games play and control amazingly well. 

The best experience of course is using IE10 on a Windows 8 tablet, but consider Microsoft and Atari have completely bypassed the iTunes store walled garden in delivering games this way .What is it they say about serendipity ? This is one of the first examples where we can play entire games on iOS driven devices bypassing the need for the dreaded App store purchase or download altogether . And as no one at Apple is going to go HTML5 bashing in the way Steve did with Flash there is no way to block gamers from playing this way. There is also no way in stopping developers delivering games this way...

The most important aspect of this new venture is to generate interest and inspire a new generation of coders and developers.

And that dear friends is sorely needed in today's stale sequel led gaming scape , which is about to go belly up if something new and radical does not arrive soon ..software wise.

The last great game development explosion came in the 70s without any of the fanfare and hype we see today, say all the hype re ACIII,Black Ops or Snake and his latest adventure. Today publishers are faced with a drought of coders as well as ideas but a deluge of publicists and PR .They can no longer expect ageing franchises to generate new interest or revenue. There was a time when Atari was a household name, legendary even then it all became stale and the gaming bubble collapsed and people looked to the emerging talent of Japan to satiate their gaming hunger.But the coolest games were being developed in bed rooms ,college dorms, beard infested computer fairs all independently of ailing great publishers. 

The wheel as they say is about to turn full circle, right now independent coders have more power in the industry and more pull over games fans than ever before ,this latest push by Atari and Microsoft is just one symptom of a new age of games development that iOS , Android, Steam, Onlive, Gaikai and Social Network gaming are just evolutionary phases of. 

We are getting to the point where you really can code in your bedroom and deliver your game to your audience without having to go through the Man ... man! you dig?

If Gabe gets the shakes over the Windows 8 App store , wait till browser gaming gets to the point where we can play AAA games without even signing into Steam and downloading 30 gigs of game , what ? We already can?

And as for revenue, instant browser based gaming not only makes your gamers happy but kills piracy dead, as a publisher you make money from the second someone clicks on your game through adds or deals with the people behind the browser the person is using. As a gamer you just click and play no keys no downloads or sign ins or local storage. And no iTunes or Steam to sync gigs of data...

get on over to Atari Arcade  and see for your self.. 

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